☀️ Wish You Were Here: BrightonSEO San Diego 2025 with Adaptify

Hansjan Kamerling

Feb 25

Hello there,

This week, our team had the chance to connect with so many of you at BrightonSEO in sunny San Diego.

Known as the world’s biggest search marketing conference, BrightonSEO brings together thousands of SEO pros, marketers, and digital experts for two days of hands-on learning, real-world insights, and community.

☀️ Don't miss out! You don't need to wait until the next conference to get started with SEO. Start a 7-day free trial, or book a demo to discover how easy it is to wow your clients and close more deals—faster! Get started today! ☀️

For this year’s conference Adaptify showed up in full force for the first time. In attendance were Hansjan Kamperling and Dominic Zijlstra (our co-founders and lead developers), Luke Heinecke (Digital Marketing Expert), Joonmi Veith (Senior Account Executive), and Bethany Freeman (Head of Agency Success).

Across both days, our booth was buzzing with conversations about how Adaptify helps agencies save time and money with smarter content creation and backlinks. Plus, our swag game was strong: totes, tees, pens, stress balls, and, most importantly, sunglasses (a must-have in San Diego!).

A special shoutout to our own Luke Heinecki, who gave a talk on Wednesday morning that went over what actually ranks on Google.

Backed by deep analysis of over 200,000 articles written on Adaptify, Luke showed how our approach consistently ranks: powered by E-E-A-T and Multi-Model Intelligence.

We’ll be releasing the full talk soon, so stay tuned!

If you missed it this year, mark your calendars: BrightonSEO returns to San Diego on September 15–16, 2026. Next year finds the conference heading over next door to a larger space at the San Diego Convention Center, so prepare for an even bigger and better event! Get your tickets now brightonseo.com.

Across the pond? The UK editions run on October 23–24, 2025 and April 30–May 1, 2026. Tickets at brightonseo.com.